Chasing Turquoise Along the Turkish Coast: The Story Behind the Stone and the Jewelry

There’s a reason we associate turquoise with clear seas, open skies, and warm days—it’s a color that holds the spirit of summer. But for Bonjouk Studio, turquoise is more than a color. It’s a story, a stone, and a symbol rooted in the culture and landscape of Turkey’s coastline.

Let’s take a walk by the sea—and dive into the tale of turquoise.

1. A Stone as Old as Civilization
Turquoise has been treasured for thousands of years. Used in ancient Egypt, Persia, and Anatolia, this vivid blue-green stone has always been seen as a symbol of protection, healing, and wisdom. In Turkish culture, it's long been believed to ward off negative energy and attract good fortune.

Its name? Derived from the French word "turquois", meaning "Turkish", because the stone first reached Europe through trade routes crossing Anatolia.

2. The Color of the Coast
Along the Turkish Riviera—from Kaş to Bodrum, from Datça to Alaçatı—turquoise is everywhere. It’s the color of the water, the hand-painted tiles, the sky at noon. It's not just a gemstone; it's the soul of the Aegean.

When we design with turquoise at Bonjouk Studio, we're capturing that essence: the freedom of a boat ride, the stillness of a morning swim, the laughter shared under the sun.

3. Wearing Turquoise: A Personal Talisman
Turquoise jewelry is more than a style choice—it’s something you feel. It’s a talisman for wanderers, creatives, and sea lovers. Whether worn as a simple stone on a delicate chain or as part of a vibrant beaded design, turquoise carries emotional weight: calm, clarity, and connection.

It pairs beautifully with white linen, sun-kissed skin, and golden details—effortlessly elevating your summer look with a bohemian but refined touch.

4. Our Way of Honoring It
At Bonjouk Studio, we handpick each turquoise bead with care and combine it with pearls, recycled glass, or gold-plated elements to create jewelry that feels both ancient and modern. Every piece is a small tribute to the coasts we love—and to the women who wear them with joy and confidence.

Final Wave: Let Turquoise Tell Your Summer Story
So the next time you walk along the shore, take a moment to notice the blues around you. That shimmer in the sea? That’s turquoise, whispering to you. And maybe, it’s time to wear a little piece of it close to your heart.

Explore our turquoise-inspired collection and carry the coast with you—wherever summer finds you.